The NFL FLAG-In-School Program started in 2014

  • Developed by GENYOUth as a solution to the physical inactivity crisis
  • Supports Physical Education (PE) Teachers
  • Reaches a new population of potential players, namely girls and young children who have never played football!

The program provides NFL FLAG-In-Schools Kits, valued at $410:

NFL FLAG-In-School receives high ratings on almost every measure and is especially strong on:

  • Providing an opportunity for competition
  • Helping kids learn new skills and the rules of football
  • Providing an easy way for kids to engage in football and feel accomplished

"I was able to create an after school co-ed intramurals league with the equipment that had over 70 students participate from 3rd-5th grade. I was happy with the involvement of students and look forward to better organizing that league. Within the class , Kindergarten through 5th grade got to practice and increase their knowledge and skills of football with equipment provided. The nerf footballs provided gave kids confidence as the fear of a harder football hitting them was not an obstacle. I am very thankful for the equipment and resources provided! I look forward to the future years of building on the knowledge of football within the community here at my school."

Las Vegas Raiders Market

75-mile radius from stadium

$240,830 in kits given to

358 schools, reaching

263,663 students

PROGRAM PARTICIPATION

Reported using Kits for before- and after-school programs, recess activities, and weekend/sports teams.

Students
85%

of participants indicated they love or like the program

51%
49%
Male
Female
63%
25%
12%
Elementary (age 5 - 10)
Middle School (age 11-14)
Other/Combined
IN-MARKET REACH & POTENTIAL
Schools
358
60
326
12
263,663
17,718
Awarded Kits
Potential Reach
To learn how you can help to grow the NFL FLAG-In-School program,
please contact GENYOUth directly at
NATIONAL PARTNERSHIPS

3,729

kits delivered to organizations for youth enrichment programs

Key partners include:

Last data update:
12/07/2023
GENYOUth is a registered 501(c)(3) Non-Profit Organization. © 2018 GENYOUth. All Rights Reserved. © 2018 National Football Players Incorporated.
The term "schools" includes all K-12 public and private schools in the US.